Monday, May 10, 2010
I registered with Twitter some time ago but did not really used it until now. It is easy to use and could be very useful to marketing people. You can twit publicly so that every one follows you will get your message or you can send a direct message to any one of the followers. If a company can attract customers to be its followers, all the new product updates can be sent to the Twitter and these updates will subsequently appear on the followers' screen once they are in Twitter. The same is true to the libraries if they want to annonce or promote certain events/activities to their customers. The lastest example is Pakuranga library's refurbishment. All the followers can simply read or even see (with photos) the progress of the renovation in the Twitter . The twitter is effective and economical, but its success depends on how many customers are connected (to the twitter). Perhaps we may encourage customers to use Twitter and also suggest them follow Manukau library. Twitter can be used in workroom but I feel it is less effective as face to face communication is more important in a working environment.
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1 comment:
You've clearly given some thought to the pros and cons of Twitter and, more importantly, to how our library can use it and do so effectively. This is a great post!
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